Is maintenance mandatory after launch?

Technically no, but it is strongly recommended for stability, security, and sustained SEO performance.

Can I request content edits in maintenance?

Yes, most plans include a defined amount of edits each month.

What is a realistic SLA for small businesses?

24 business hours is common; high-priority plans can provide same-day responses.

Website maintenance: what’s included and what it costs

A transparent guide to website maintenance pricing and deliverables for European businesses.

What maintenance really means

Maintenance is ongoing reliability work, not only bug fixing. It includes dependency updates, monitoring, content edits, backup checks, and performance stability tasks.

Without maintenance, websites degrade quietly. Speed drops, integrations break, and trust erodes before teams notice a measurable revenue impact.

Typical maintenance inclusions

A good maintenance plan defines response time, update frequency, and edit allowances. It also states what counts as emergency support and how fixes are prioritized.

For marketing websites, the highest-value tasks are performance checks, security updates, and conversion element monitoring.

Cost brackets and when to upgrade

Small websites often fit within €19 to €49 monthly if update needs are limited. Businesses with active campaigns or frequent content changes often benefit from €99+ plans.

Upgrade when you need faster response SLAs, more frequent updates, or stronger analytics and optimization support.

How to choose the right plan

Choose based on risk and velocity. If your website drives core lead flow, low-maintenance plans can become expensive when downtime or broken funnels occur.

Ask for clear SLA language and scope boundaries. Transparent maintenance terms reduce conflict and support better long-term performance.